characters

Atami, a nearby onsen town uses nature characters to appeal to tourists

bender_atami_cartoon_sign

熱海で、自然をモチーフにしたキャラが観光客を呼ぼうとしています。新幹線で、東京から一時間未満で来れます。車のない若い人を引き寄せて、町づくりができるでしょうか。

These woodchucks with their ice cream cones and hair ribbons are irresistible. I also like the heavily shadowed angel fish which decorates a car parking tower also sponsored by “Happy & Sunlight” pachinko. With the ease of public transportation from Tokyo, I imagine Atami is ripe for reinvention for the post-automobile young people.

atami_parking_tower_happy_sunlight_shading

Some “downtown” characters form part of the organizing committee

men_sanjamatsuri
三社祭のまとめ係の人は、下町っぽいです。

These gentlemen look like they’ve participated in the Asakusa sanja matsuri many times before. They seem very much at home in Tokyo’s shitamachi, known for its traditional, Edo-influenced culture.