The New York Times ran a great story about how a small town in northern Japan named Inakadate has been creating art works using colored rice as a way to attract tourists and revive a struggling economy. Creating this living art work has brought the community together and draws up to 170,000 visitors to this town of fewer than 9,000 mostly elderly residents.
Five colors of rice plotted intricately on the field yield this image of a samurai fighting a warrior monk. The cost of renting and planting the field is about US35,000 making this an affordable rural revitalization effort. Last year 170,000 visitors came to view the rice art. And each year the town tries to outdo previous efforts to continue to gain media attention and visitors.