Mori Minoru’s Mori Building is Tokyo’s largest urban real estate developer. His Vertical Garden City idea and Urban New Deal Policy are private enterprise visions for a re-made city that is at once more densely populated, more environmental and green, and more profitable for the largest developers.
I had the intriguing experience of being invited to witness a presentation by Mori Building company for a US journalist. Asked to remain silent so as not to detract from the journalist’s work, I witness one foreign journalist, a simultaneous translator, a guide from the Tokyo Foreign Correspondent’s Club, two Mori Building Public Relations officer and one urban planner. This is clearly a business where image is created through tremendous resources.