young

Guest post: úti, a mobile game to discover nature

Frequently I hear from urban planners, professors, students, and green city people from around the world who want to share their projects or meet people in my network. I encourage them to create a guest blog post. Below is a French student project that turns urban or rural nature discovery into a video game. It sounds creative and fun! The makers will be at Tokyo’s Miraikan this week to talk about it. And, if you would like to share your project, please send in a guest blog post! [Editor]

Can nature be the playground of a video game? Interested in this idea, five students in digital design and production from Gobelins, l’école de l’image, Paris, worked for nine months on a common graduation project named úti (Icelandic for “outdoor”). By addressing the discovery of nature using a game, the team, composed of three graphic designers and two developers, wishes to approach a young audience.

The concept is simple: put in the shoes of a explorer, the player starts exploring the nature that surrounds him, be it a green space downtown, or a forest in the countryside.

The game is composed of a mobile application, which uses GPS to record the walking path and provide the player with contextual activities: discover nearby points of interest, identify tree species, take part in collaborative timelapse animations by taking photos…

Back home, the player can visualize the territory he explored and the species he identified, by connecting to his base camp on úti website.

úti will be showcased at the Digital Content Expo, in the Miraikan, from tomorrow to Sunday. You will be able to test the mobile application and meet the team at the “Futur en Seine” stand (1F).

They are looking for partners and investors, so if you are interested in supporting the project, please contact the team at contact@projet-uti.com

More info on the Digital Content Expo website: http://www.dcexpo.jp/en/programs/futurenseine/

Visit úti website for video demos: http://www.projet-uti.com

Omotesando Farm

Iimura Kazuki (飯村一樹) at Omotesando Farm

On the first of September, Iimura Kazuki (飯村一樹) opened Omotesando Farm (表参道彩園), a roof-top garden rental space in a central upscale commercial and residential district. He is offering sixteen small plots at rents ranging from $170 to $250 per month (15,750 to 23,100 yen). Although community gardens exist in outer neighborhoods of Tokyo, Omotesando Farm is only the second roof-top one in central Tokyo. The other is on top of the JR Ebisu station.

Omotesando Farm

With stunning views of Shinjuku, Roppongi and Aoyama, the roof is located on a three story modern structure, next door to the Paul Smith boutique on a small back street. Because the roof is concrete, no structural changes were necessary. Iimura-san brought in special light-weight soil from a Chiba Research Center (Norin), and the same wood artisan Hirano who created Ginza Farm built the planters and deck here using untreated Japanese cedar (杉). Both are great examples of fine craftsmanship combining function, elegance, and avoidance of chemicals. On the roof perimeter, vines have been planted to cover the banister.

Omotesando Farm

Iimura-san explained several surprises in starting this new urban farming concept. He was able to quickly rent all the plots, with many responding to ads on Yahoo Japan and all registering online. Iimura-san imagined that he would attract people who live nearby and families. However, these first customers are almost all young, many couples, and most are drawn by the proximity of Omotesando Farm to their work spaces. While visiting, I spoke briefly to an older customer who lives in Saitama, but is making Omotesando Farm part of his work day. He showed off his vegetable seedlings protected with plastic bottles from the birds.

Omotesando Farm seedlings

Iimura-san estimates that 70% of his customers are female, and that 75% are new to vegetable farming. Omotesando Farms is planning to provide a coaching system, using agricultural students and/or farmers visiting on the weekends. Although Omotesando Farms does not have the public access that the street-level Ginza Farm does, there has been tremendous media attention, including newspapers, television and radio. Even Japan’s top business newspaper, the Nikkei, has written a story about Omotesando Farm. Iimura-san thinks it is because this project combines “LOHAS” (a lifestyle of health and sustainability) with a green business idea that turns wasted space into a profitable business benefiting green entrepreneurs and property owners.

Iimura-san is already planning to open several more rental garden plots early next year, in Harajuku and Chuo-ku. I wish him luck in inspiring urban residents to grow their own food and creating an urban farming business.

Omotesando Farm